The fact that vehicles are becoming more and more complex is viewed by many aftermarket auto part companies as a challenge. But we view it as an opportunity. By staying ahead of the learning curve, Auto PlusSM stores gain a competitive advantage and remain at the forefront of the industry.
With 19 comprehensive training modules, our Elite Parts Force training program can educate your team with the basic automotive knowledge needed to position your store as the most viable option for aftermarket auto parts and accessories
Focused on the advanced technology of the automobile, the Counter IQ online media library covers all major automobile systems and includes detailed explanations of automotive technology, full motion videos, animated technical diagrams, vehicle systems operations and much more
Over 300 training courses are offered online, allowing individualized training at any time. Subjects include Customer Retention and Maintenance, Marketing, Delivery Driver Training and Maximizing the Installer Business, to name a few
As an Auto Plus member, you have access to the ASE Certification Reimbursement Program. Your counter people receive $25 back for every successful ASE module that they pass